Have you ever felt like you’re just not good enough?

That no matter how much research you put in, no matter how many books you read or courses you sign up to – you’re just not good enough?

Well, welcome to the world of the newbie copywriter.

Over the past six months I’ve done the lot, spent hundreds of quid on shiny new courses, technology and books to get me to where I want to be. To get me to feel like I can ‘do’ this copywriting thing.

When in fact, once I had conquered the basics – I just needed to get on with yano… writing.

It’s dumb, we all have this insecurity…can I call myself a copywriter? I mean, I’m writing copy, for actual businesses…to sell actual stuff – so…I guess so?

Meh, it doesn’t feel right just yet. So in my outreach to wannabe clients, I’ve just used the following intro about me:

I write ads that makes people want to buy stuff like yours. Plus, I share proven, powerful marketing methods that could easily double your business.

I’m pretty happy with it and it’s been getting a good number of responses, so it’s what I’m sticking to.

Ultimately, we’re not imposters – we’re the ones risking it all by putting ourselves out there, starting new businesses or ventures, for a better life for ourselves and our families.

It’s about confidence, which is only gained by getting on with it. 

So…back to the writing.