To many Internet marketers, the above question can be a massive headache. It’s like asking someone how do you do “walking” or “reading”. The knee jerk answer is, well, “you just do it (online marketing)”. But that really isn’t a very helpful answer, I would say online marketing and the answer to that question “how [...]
Should businesses even bother with online marketing? Why not just drive money into existing marketing routes and save the hassle of moving over? So, is online marketing really all just a waste of time? Well, if you’re like most businesses, and even more so if you’re a sole trader, you or your employees or colleagues are [...]
Despite how big Facebook or Twitter may get, your company website is still essential. On more than one occasion I have come across blog posts, or “marketers” claiming that businesses should just do away with their company sites and turn their social networking profiles into the final destination of all their inbound marketing efforts. So [...]
In a survey just put out in America by Stanford University, 95% of people gave a 9 or higher on the question “On a rating from 1-10 how important is it that a business have a website?” There is no doubt these days that any business that is looking to expand past the most basic [...]
Beware…this is really basic… If you were to ask ten different internet marketers what internet or online marketing means, you would likely get ten different answers! Internet marketing can basically be broken down into two different facets. The first facet is those that communicate to promote a company’s message. By using the internet to brand, [...]
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