What is a blog?

What is a blog?

There are lots of different opinions and descriptions of what a blog is, so it would seem sensible to start with a brief overview. A good place to start for some background on the terminology of blogs and the blogosphere is Wikipedia (http://en.wikipedia.org). There, blogs are described as: The term blog is a shortened form of weblog [...]

Is online marketing a waste of time?

Is online marketing a waste of time?

Should businesses even bother with online marketing? Why not just drive money into existing marketing routes and save the hassle of moving over? So, is online marketing really all just a waste of time? Well, if you’re like most businesses, and even more so if you’re a sole trader, you or your employees or colleagues are [...]

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